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MonsterInsights Documentation

Documentation, Reference Materials and Tutorials for MonsterInsights

Google Permissions for oAuth

In order for MonsterInsights to work seamlessly, several permissions are granted by users during the standard oAuth flow.

Below is a list of Google permissions we ask and what MonsterInsights uses them for.

Note the exact permissions asked for changes based on the version of MonsterInsights used, so you might not be asked for all of these permissions. Enterprise editions of MonsterInsights with custom functionality might require additional permissions depending on the features required to fulfill the Enterprise user’s needs.

View and Manage Your Google Analytics Data

Edit Google Analytics management entities

Google Analytics (View, Edit)

This permission is used by MonsterInsights to retrieve analytics so we can create custom reporting dashboards inside WordPress.

At MonsterInsights, we pride ourselves in making the integration between Google Analytics and WordPress as seamless as possible. We ask for the edit permission so we can easily sync Google Analytics settings when enabled from MonsterInsights such as “Turn On eCommerce Tracking” or “Add UserID view” when that feature is enabled.

View and manage Search Console data for your verified sites

Google Webmasters (Search Console)

MonsterInsights uses this permission to allow for verification of domain ownership as well as retrieve the data to create a Search Console report inside the user’s WordPress dashboard.

View your AdSense data

Google AdSense (Read Only)

MonsterInsights use these permissions to create the Ads Report inside the WordPress dashboard.

We also use the permission to allow for enhanced eCommerce tracking with Ad attribution.

Google Userinfo Profile

This permission is used by MonsterInsights to allow for locale detection and subsequent translation to match user preferences.

We also use this to enable Login with Google functionality, for security permissions retainment, and for ownership detail monitoring.